24 April 2024 News

MOVING – Analysis of the implementation of the EU optional quality term “mountain product”

As part of the MOVING project, AREPO, in collaboration with Euromontana and Highclere Consulting (HCC), conducted an analysis on the implementation of the EU OQT “mountain product”. The analysis aimed to update existing data, assess its impact on farmers’ incomes and local economies, evaluate consumer perception, and explore its relationship with other quality schemes. This analysis builds on Euromontana’s previous studies on OQT implementation, focusing on legislative status and farmer uptake. Through double surveys directed at regional administrations and producers using the OQT “mountain product”, this report presents key findings to inform evidence-based recommendations for strengthening the scheme.